PORTFOLIO

Cabrini Green Legal Aid (CGLA) provides critical support for people impacted by the criminal legal system, yet their impact was not fully reflected in their external communications. Like many high-impact nonprofits, they faced both capacity constraints and gaps in foundational systems and tools — creating an opportunity to build a sustainable framework that would amplify their voice, strengthen their brand, and further solidify their reputation as leaders in criminal justice reform.

We partnered with CGLA to build a sustainable communications foundation from the ground up. Our work included a comprehensive audit and strategic communications plan, a tailored messaging framework, and essential systems like a rapid response protocol. Through hands-on coaching, we helped secure a major media feature, and provided CGLA with the clarity, tools, and guidance to continue advancing their mission.

During the 2025 New Mexico legislative session, we partnered with the NM Paid Family and Medical Leave (PFML) coalition to drive a critical advocacy campaign.

Our integrated strategy combined narrative development, earned and paid media, coalition coordination, public mobilization, digital storytelling, and a full re-brand to reshape public debate and mobilize key constituencies.

By aligning strategic communications with grassroots action, we helped the coalition secure critical media wins, shift public narratives, and apply pressure on decision-makers.

Conversations about immigration and public safety are often shaped by fear-based messages that don’t reflect community priorities or the facts. Recognizing the need for a values-based narrative grounded in solutions, the ACLU launched a project to better understand voter attitudes and re-frame how these issues are discussed in the media, politics, and communities across the country. We worked alongside the ACLU to translate data into actionable tools that could help affiliates, advocates, and partners engage the public more effectively.

Neon Vine helped with drafting and analyzing survey findings across key states and districts, developing messaging focused on offering a fresh, affirmative vision for tackling the root causes of these issues, preparing briefing materials to support media engagement and partner communications, and assisting in the launch of a playbook to equip affiliates and allies with strategies to re-frame public conversations.

Through this collaboration, we helped the ACLU elevate an affirmative vision for safety and immigration that resonated with diverse audiences, influenced how journalists and advocates framed the issues, and laid groundwork for ongoing efforts to shape a healthier, solutions-driven public dialogue.

Cities all across the United States have been increasingly passing laws that punish people who are forced to sleep outside each night due a lack of available shelter and extreme housing shortages. The Supreme Court will soon decide if doing so violates the Eighth Amendment’s prohibition on cruel and unusual punishment, in a case that arose out of southern Oregon and is arguably the most significant case on homelessness in decades.

Since the early 1990s, our nation has welcomed and assisted people whose countries have been devastated by war and natural disaster through the Temporary Protected Status (TPS) program. Today, many TPS holders have established roots in the U.S., raising families and contributing to their communities.

This week the Supreme Court will hear a case that could entrench the Trump administration’s “Remain in Mexico” policy, which forces people seeking asylum to await their court dates in dangerous conditions in Mexico.